Victor Vasarely left Hungary and settled in Paris in 1930 working as a graphic artist and as a creative consultant at the advertising agencies Havas, Draeger and Devambez (1930-1935). His interactions with other artists during this time were limited. He played with the idea of opening up an institution modelled after Sándor Bortnyik Műhely’s and developed some teaching material for it. Over the next three decades, he developed his style of geometric abstract art, working in various materials but using a minimal number of forms and colours. During the 1950's and 1960's, his work became more focused on the optical potential of the two-dimensional surface. He began to use complex and colourful patterns to actively engage the viewer’s eye, and to convey a sense of kinetic energy across the two-dimensional surface. His optical images became part of the popular culture, having a deep impact on architecture, computer science and fashion. The official spiral-shaped logo of the 20th Olympic games in Munich was designed by Victor Vasarely.
Victor Vasarely is represented in major museums all over the world and has received many artistic and honorary awards. Among these distinctions are the French Legion of Honour, the Guggenheim Prize, and the Gold Medal of the Triennale in Milan.
He died in Paris on 15 March 1997. “The art of tomorrow will be a collective treasure or it will not be art at all” Victor Vasarely